Privacy Policy
Last updated: June 2025
1. Who We Are
Volente Marketing (Pty) Ltd ("Volente Marketing", "we", "us", or "our") is a digital marketing agency based at First Floor, Unit 02/08 Block 2, Boardwalk Office Park, 102 Boardwalk Boulevard, Faerie Glen, Pretoria, 0043, South Africa. You can reach us at hello@volentemarketing.co.za.
2. Information We Collect
We collect information you provide directly to us:
- Contact form submissions — your name, email address, phone number, and message content.
- Newsletter sign-ups — your email address.
- Client engagements — business details, billing information, and project-related communications.
We also collect certain information automatically when you visit our website:
- Pages visited, time spent on pages, and referring URLs (via Google Analytics).
- Device type, browser, and general geographic location (country/city level).
- IP address (anonymised where possible).
3. How We Use Your Information
We use the information we collect to:
- Respond to enquiries and provide requested services.
- Send marketing newsletters you have opted into (you may unsubscribe at any time).
- Improve our website and marketing campaigns using aggregated analytics data.
- Comply with legal obligations under South African law, including POPIA.
4. Legal Basis for Processing
We process your personal information in accordance with the Protection of Personal Information Act, 2013 (POPIA). Our lawful bases are: your consent (for newsletter subscriptions), performance of a contract (for client services), and our legitimate interests (for analytics and improving our services).
5. Sharing Your Information
We do not sell your personal information. We may share it with trusted third-party service providers who assist us in operating our website and delivering our services, including:
- Resend — transactional email delivery.
- Mailblaze — email newsletter platform.
- Google Analytics — website analytics.
- Google Tag Manager — tag management.
- Vercel — website hosting.
Each provider is bound by their own privacy policies and applicable data protection law.
6. Data Retention
We retain contact form enquiries for up to 3 years for business record-keeping purposes. Newsletter subscriber data is retained until you unsubscribe. Analytics data is retained in accordance with Google Analytics' default retention settings (14 months).
7. Your Rights
Under POPIA you have the right to:
- Access the personal information we hold about you.
- Request correction of inaccurate information.
- Request deletion of your information (subject to legal retention obligations).
- Withdraw consent at any time (for example, by unsubscribing from our newsletter).
- Lodge a complaint with the Information Regulator of South Africa.
To exercise any of these rights, contact us at hello@volentemarketing.co.za.
8. Cookies
Our website uses cookies placed by Google Analytics and Google Tag Manager to measure website traffic and user behaviour. These are analytics cookies and do not identify you personally. You may disable cookies in your browser settings at any time.
9. Security
We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, disclosure, alteration, or destruction.
10. Changes to This Policy
We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page reflects when the policy was last revised. Continued use of our website after any changes constitutes acceptance of the updated policy.
11. Contact Us
If you have any questions about this Privacy Policy or how we handle your personal information, please contact us at hello@volentemarketing.co.za or call +27 71 722 7263.